Based on public nominations and SimpliFlying Honeycomb analysis, we are proud to announce the airline finalists of 2015 SimpliFlying Awards for each award category below. These airline finalists will be submitting a presentation deck to be scored by the awards jury. Each judge will be looking at how the airlines demonstrate innovativeness, engagement and business impact. Come … Read more
Live video streaming apps such as Meerkat and Periscope have millions of users hooked already. While Meerkat was the category pioneer (and has about 2m users), Periscope – acquired by Twitter earlier this year – is arguably the category leader with a user base of 10m in under six months. Broadcasting content in real-time is … Read more
Last month, I flew for the first time on GoAir, a domestic low-cost carrier in India. It was also the first time I heard a strange announcement that seems to be the practice on GoAir flights. I’m recalling from memory so do allow for some loss of precision: Ladies and gentlemen, we understand that you … Read more
The Incident Flying is not something humans are naturally comfortable with. Many of us are also instinctively afraid of heights. As such, some of us refuse to get on a plane; others do it apprehensively — and some look out of the window and see an engine being “repaired with duct tape”. This sight can … Read more
Lots of flight diversions take place every week, due to minor reasons and major. Cathay Pacific flight 884, from Hong Kong to Los Angeles also diverted on July 29 this year, to the remote island of Shemya, in the north Pacific. While there was nothing extraordinary about the diversion, what caught attention was the video released … Read more
A few weeks ago, I walked into a random coffee store in Seattle, called the 15th Ave E Coffee and Tea. The menu looked liked the usual corner coffee shop’s — and the coffee tasted good. As I was walking out of the shop, I saw that the front door had a little inscription, “Inspired by Starbucks”. I … Read more
“When everyone is special, no one is” were the closing words for my recent article on TAM’s Ownboard initiative. It stayed with me as I increasingly mulled over why, when every other industry is focusing on making consumers feel special, the airline business struggles (or is unwilling) to do the same. As I started poring through data … Read more
This post was originally published in the Airline Business Magazine, July 2015 issue. It is reproduced here with some modifications. Who would have thought that a video showing an airplane taking off could garner over ten million views on YouTube? But Boeing did just that, with a video showing the brand new Vietnam Airlines Boeing 787 … Read more
Do you remember the last time you read an in-flight magazine? No, flipping through it while the aircraft is taxing towards the runway or taking off, does not count. I certainly do not remember doing much more than that. In the age of tablets and smartphones, a connected traveler would barely take out time to … Read more
Last week, I had the pleasure of presenting at the APDC (Airline Personnel Directors’ Council) Annual Conference in Singapore. In a closed-room setting with some of the most senior “People Managers” in the industry, I delved into why — in the Age of the Connected Traveller — HR should no longer be looked at as … Read more
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