Rohit Talwar on the Future of the Airline Industry

Editor’s Note: This is the fifth part of our series on the Future of Air Travel. For this exclusive series, SimpliFlying consultants have been interacting with leading thinkers and futurists and tapping their valuable insights. Earlier interviews can be found here: Part 1, Part 2, Part 3 and Part 4 Rohit Talwar is the CEO of Fast … Read more

SimpliFlying completes five years — how fantasy took flight

On June 12, 2014, as I entered the Emirates Lounge at New York’s JFK Terminal 4, I saw a familiar scene — the lounge decked up in a conference setting, canapés being served to guests, who were mostly senior aviation and financial journalists. The destination on my boarding pass read, “Headquarters”. That’s because everyone was to go … Read more

Lessons in Disruption Management from the #LionAirDelay Incident

Editor’s Note: This is a guest post by Kinny Cheng, an aviation enthusiast, and a passenger experience (#PaxEx) consultant for the commercial aviation industry. Kinny lives and breathes social media and is an activist in the aviation (as @9VSKA) and IT&T (as @Kinny) spaces on Twitter. He has also freelanced for various industry-related websites. Last week, Indonesia’s Lion Air … Read more

Innovation at Airbus – Chief Innovation Officer, Yann Barbaux shares his Vision

When the mission statement of your company itself says “strengthening of technological progress”, the role of the Chief Innovation Officer (CIO) becomes all the more vital for the organisation. As part of our SimpliLeader series, SimpliFlying had an insightful conversation with Yann Barbaux, CIO Airbus SAS, to discuss the innovation philosophy of the group; the role of … Read more

Will Beacons Disrupt the Airport Experience and usher in Real-Time Marketing?

Editor’s Note: This is a guest post by Amanda Anthony, CEO of FlyinStyle, a mobile app designed to improve the airport experience with tips on shopping, dining, entertainment and more. Welcome to the age of the Connected Traveller! With 3 out of 4 airport travelers carrying smartphones and many toting additional devices, connectivity is reaching … Read more

SimpliLeader — Giam Ming Toh on Vistara’s Premium Economy, Yields & Passenger Experience Enhancements

Editor’s Note: As part of our new SimpliLeader series — in which we’ll showcase some of the keenest minds in aviation — we met Vistara’s Chief Commercial Officer, Giam Ming Toh. This is the second part of that conversation, where we discuss Vistara’s Premium Economy cabin; yield management; and addition of IFE. Here’s the first part of … Read more

SimpliLeader — Giam Ming Toh on Brand Vistara, Social Media & Indian Aviation

Without a doubt, Vistara is the the hottest word in Indian aviation right now. Since the joint venture between Tata Sons and Singapore Airlines was announced in 2013, much has been speculated, analysed and written about Vistara’s operations in India. As part of our new SimpliLeader series — in which we’ll showcase some of the … Read more

Air India and the Art of Losing Customers

If only Air India could have a couple of million dollars for every negative incident they’ve been involved in over the past few years, they’d easily be the most profitable airline in the world. Okay, let’s forget the last few years, and stick to the past month or so which has seen Air India’s “negative PR” … Read more

Which were the best airline marketing campaigns in January 2015? Find out in our Airline Marketing Benchmark Report

Jointly produced by SimpliFlying, and industry and consumer trends research agency, airlinetrends.com, the highly-acclaimed Airline Marketing Benchmark Report analyses a wide range of airline marketing case studies each month. Disover 15 new innovative airline marketing campaigns. Every month. The monthly report contains a selection of the 15 most innovative marketing and advertising campaigns launched by … Read more

Gerd Leonhard on the Future of Flying and Virtual Transportation

Editor’s Note: We are publishing a five-part weekly series on the Future of Air Travel. For this exclusive series, SimpliFlying consultants have been interacting with leading thinkers and futurists and tapping their valuable insights. This is the fourth interview of our series. (Read Part 1, Part 2 and Part 3.) Gerd Leonhard is a well-known futurist, … Read more

Sustainable Aviation Fuels Powerlist 2023

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