Meet the pioneers of sustainable aviation.
Climate change concerns are making the aviation industry turn to sustainable aviation fuel (SAF), electric, and hydrogen-powered aircraft to cut emissions. However, scaling these technologies requires significant innovation.
“Sustainability in the Air” highlights the journeys of entrepreneurs, executives, and investors who are navigating these challenges and paving the way for the future of aviation.
Companies featured in Sustainability in the Air
Listen to the world’s first sustainable aviation podcast
SUSTAINABILITY IN THE AIR
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Innovators in the book
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Innovators taking action
Dan Rutherford, Aviation & Maritime Program, ICCT
Dr. Susanne Becken, Prof. Sustainable Tourism, Griffith University
Nathan Millecam, CEO, Electric Power Systems
Anders Forslund, CEO & Co-Founder, Heart Aerospace
Gregory Constantine, CEO & Co-Founder, Air Company
Val Miftakhov, CEO & Co-Founder, ZeroAvia
Adam Goldstein, CEO & Co-Founder, Archer Aviation
Andre Stein, Chief Strategy Officer, Eve Air Mobility
Amy Burr, President, JetBlue Ventures
Amelia DeLuca, Chief Sustainability Officer, Delta Air Lines
Paul Eremenko, CEO & Co-Founder, Universal Hydrogen
Maarten Koopmans, CEO, KLM Cityhopper
And many more…
About the authors
Shashank Nigam
Shashank Nigam is the founder and CEO of SimpliFlying. Having consulted for more than 100 airlines over 15 years, Nigam is a frequent keynote speaker and has been widely featured in major media outlets like The New York Times, The Wall Street Journal and the BBC. His previous book, SOAR, was an Amazon bestseller and is currently being taught to Master’s students at Cranfield University (UK) and Embry-Riddle (USA). Sustainability in the Air is his second book. He is also the host of a leading podcast with the same name.
Dirk Singer
Dirk Singer is the Head of Sustainability at SimpliFlying, an industry-leading aviation consulting firm dedicated to shaping a greener and more environmentally conscious future for air travel. He is also the co-founder of several successful creative agencies including Honey, Rabbit and Cow. Singer’s career has spanned more than two decades, during which he has written white papers, newsletters and essays on climate change related issues, reaching thousands of subscribers in the aviation industry. Sustainability in the Air is his first book.
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4
OCTOBER
The Economist COP28 Countdown
London, UK
27
OCTOBER
TED Countdown
London, UK
1
NOVEMBER
Skift Aviation Forum
Dallas, TX, USA
7
NOVEMBER
Aviation Carbon
London, UK
13
NOVEMBER
Dubai Air Show
Dubai, UAE
Why is it important
As the leader of one of the world’s largest airlines, I recognize our responsibility in contributing to climate change as well as our responsibility to solve it. It’s no longer enough for us to connect the world without making sure it has a future.
Scott Kirby
CEO, United Airlines
Connecting the world and protecting our environment for future generations cannot be mutually exclusive. Travelers should not have to choose between seeing the world and saving the world.
Ed Bastian
CEO, Delta Airlines
If we thought of sustainability in the same way that we think about safety, I’m quite sure we’d be incentivised to create solutions to actually solve those problems.
Greg Foran
CEO, Air New Zealand
If we wait for the ideal technology to be available, then the world is cooked. We miss the net-zero targets. We miss the temperature rise targets.
Warren East
CEO, Rolls-Royce
Solving the climate challenge requires collaboration across industries. Decarbonizing aviation is much harder than decarbonizing road transport, as the laws of physics are against us. No one solves these challenges alone.
Topi Manner
CEO, Finnair
Increasingly, travelers will make choices that do include carbon emissions and therefore, the environmental performance [of their airline]. The people that don’t respond in the sort of ways that we’ve been doing may well be history.
Tony Douglas
CEO, Etihad Airways
Buy Sustainability in the Air today!
Sustainability in the Air provides inspiration from
pioneers transforming aviation and leading the net zero pathway.
Sustainability in the Air provides inspiration from pioneers transforming aviation and leading the net zero pathway.
