Consulting / MasterClasses / Speaking / Partners / Products

Simpliflying is changing the way airlines do business. We help airlines engage customers better and boost profitability. With over 25 airlines and airports, across 5 continents, we know what works.

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Consulting

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Our strategy consulting expertise lies in helping our clients develop strategies that are keenly attuned to the new dynamics of engaging today’s Connected Traveler profitably. We’ve helped our clients develop innovative ways – including a couple of World’s Firsts – to drive business objectives.

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MasterClasses

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SimpliFlying MasterClasses are training modules tailored to your needs. Whether you’re a beginner or an advanced practitioner looking to drive specific business goals, we offer hands-on, case-study intensive courses that your airline or airport will find indispensable.

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Speaking

Our consultants are globally sought-after for delivering keynotes and appearing on panels that help the aviation industry understand and embrace the new dynamics fueling an evolutionary genre of marketing, service, and influence.

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Partners

From scalable social customer service solutions, to advanced analytics software that helps you monitor your social presence while benchmarking yourself against competition, we partner with the best in the industry.

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Products

Apart from partnering with great solution-providers, SimpliFlying offers its proprietary ROI Dashboards for airlines to measure the success of their social campaigns as well as Benchmarking Reports in partnership with airlinetrends.com.

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Testimonials

IATA "[Working with SimpliFlying] has expanded our minds, opened our eyes and showed us what to do in concrete, practical, and tangible terms. We see the benefits not only to ourselves but to our members as well." - Maurizio Anichini, Head of Training, IATA
LAN Airlines"SimpliFlying has a great balance - providing strategic insights and directions while maintaining a down-to-earth attitude in guiding LAN in strategy implementation. Justifying our investment to senior management was not difficult." - Karen Bates, Global Online Marketing, LAN Airlines
Lufthansa"The SimpliFlying MasterClass was a combination of trends and insights from the industry, as well as tailor-made topics designed to help Lufthansa progress to the next level of customer engagement. By having every management level participate, Lufthansa achieved great results in regards to 'social status' and loyalty, which was one of the key topics." - Nicola Lange, Director Marketing & Customer Relations, The Americas, Lufthansa
Estonian Air"At Estonian Air, we always look for partners who can bring innovation and good ideas, with the ability to execute. With Simpliflying, we get exactly that." - Tero Taskila, CEO, Estonian Air

Our Clients

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Up
18 '11 Aug

2nd Annual SimpliFlying Awards in Social Media Excellence – Nominations now open for airlines, airports and hotels

by // August 18, 2011 // 1 response
Update, 30 Aug 2011: Voting is now on for the awards at http://bit.ly/SMVotes

Airlines have taken to social media like a fish takes to water. Well, almost. Over the last few months we’ve shared with you over 60 case-studies that have revealed how airlines have used the predominant platforms of customer engagement. And you must be aware of stellar campaigns like Air New Zealand’s viral videos, AirAsia’s route launches and Delta’s Social media lab.

To honor the cream of the crop, the Annual SimpliFlying Awards in Social Media Excellence are back for a 2nd year. Last year, we received over 141 nominations and 12,000 votes in just a week! This year, not only have we added new categories for honoring Best Airports in Social Media, we have partnered with Hotel Marketing Strategies blog to launch a Hotels category too! The awards will be held in Amsterdam on Oct 10, 2011 at the EyeforTravel Online Marketing and Social Media Summit.

Important dates and awards process

  • 18 Aug: Announcement of awards, and nominations open on SimpliFlying.com and Hotel Marketing Strategies
  • 26 Aug – Nominations close
  • 29 Aug – Top 5 Finalists announced for each category and voting starts
  • 15 Sept – Voting closes, Top 3 winners announced
  • 10 Oct – Top 3 winners from voting route deliver elevator pitches in Amsterdam to a panel of judges. Winners announced + award ceremony

Nominate the best airlines, airports and hotels now!

We are inviting everyone involved in social media strategies at airlines, airports and hotels to submit their entries in these categories:

  • Airlines – Best use of social media to drive revenue
  • Airlines – Best use of social media in customer service/crisis management
  • Best Airline in Social Media
  • Best Airport in Social Media
  • Best Hotel in Social Media

Please use the form below for nomination. The last date of submission of entries is Aug 26, 2011. After which we will shortlist Top 5 nominees and public voting on SimpliFlying.com and Hotel Marketing Strategies blog will form part of the decision process to determine the winners, who will be announced on Oct 10, in Amsterdam.

All the best!

Update: Nominations are now closed. Please check back soon for the announcement of the finalists.

Shashank Nigam

Shashank Nigam

CEO at SimpliFlying
Shashank Nigam is the CEO of SimpliFlying and a globally sought-after consultant, speaker and thought-leader on airline branding and customer engagement strategy. He is also the youngest winner of the Global Brand Leadership Award and has addressed senior aviation executives globally, from Chile to Canada and from Sydney to San Francisco.

Shashank's perspectives have found their way into major media outlets, including CNN Travel, CNBC, MSNBC, Bloomberg UTV, Mashable and in leading publications like Airline Business, ATW, Aviation Week, and others.

Shashank studied Information Systems Management and Business Management at Singapore Management University and Carnegie Mellon University. Hailing from India, he splits his time between Singapore and Vancouver, among other cities.
Shashank Nigam

@simpliflying

Shashank Nigam
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