"[Working with SimpliFlying] has expanded our minds, opened our eyes and showed us what to do in concrete, practical, and tangible terms. We see the benefits not only to ourselves but to our members as well." - 
"SimpliFlying has a great balance - providing strategic insights and directions while maintaining a down-to-earth attitude in guiding LAN in strategy implementation. Justifying our investment to senior management was not difficult." - 
"The SimpliFlying MasterClass was a combination of trends and insights from the industry, as well as tailor-made topics designed to help Lufthansa progress to the next level of customer engagement. By having every management level participate, Lufthansa achieved great results in regards to 'social status' and loyalty, which was one of the key topics." - 
"At Estonian Air, we always look for partners who can bring innovation and good ideas, with the ability to execute. With Simpliflying, we get exactly that." - 
The infographic has, since yesterday, received direct 200+ hits and on the last 50 mentions on Twitter alone it has reached almost 30,000 people.
Incredible, right?
But, hold your breaths, because today we have something even more incredible for you. After putting together the infographic, we went one step ahead and asked ourselves: How do we get our message across to the most number of people given that we have some rather useful insights? And we asked ourselves again: How do we engage more of our audience? The answer was simple: Why not do a videographic too? This videographic is, quite simply, yesterday’s infographic on steroids.
Why you should definitely view this videographic
- Sometimes the finer details are missed when you look at something as large and data-heavy as an infographic.
- A video, with voiceover and narration has much better recall value.
- You don’t have to do your analysis – we’ve analyzed the infographic for you in this video walkthrough.
- Since sharing a video with your colleagues is just a little cooler than sharing a graphic
- Because you want to thank us for yesterday’s infographic while gaining a deeper understanding of the data.
Special thanks to our good friends over at EezeerDataLab for providing data about the number of tweets in their monthly Twitter reports.
So, without further ado, we present to you the first-ever videographic on airlines in social media. Enjoy!
Loved the video? Want to award us for producing it? Wanted to see something else included?
Please leave all comments/suggestions/love/brickbats in the comments section below or tweet us, as always, @simpliflying
Shubhodeep Pal
Latest posts by Shubhodeep Pal (see all)
- The May 2013 Edition of the Airline Marketing Benchmark Report has 15 fresh case-studies from Emirates, Singapore Airlines, Qantas, Finnair and more! - May 7, 2013
- [Free Report] The State of Airline Marketing 2013: 8 Key Trends and Case Studies - April 30, 2013
- The April 2013 Edition of the Airline Marketing Benchmark Report has 15 fresh case-studies from American Airlines, AirAsia, Virgin Atlantic, Air France and more! - April 5, 2013
