Which social media platform is best for selling and driving airline revenue? While Facebook is currently the most commonly used among our finalists for ‘Best Airlines Driving Revenue from Social Media‘, other platforms such YouTube and blogs are not discounted from their ability to drive sales as well.
Voting may have been over (over 25,000 votes received!) but the race has yet to conclude as our judges will be scoring the finalists’ presentation pitches from each of the five award categories. On October 3rd at the 3rd Annual SimpliFlying Awards held in conjunction with EyeforTravel, we shall find out for what airlines using what platform to drive revenue will win the favour of the voters and the judges to emerge as the Top 3 winners for this category!
In the meantime, here is presenting the finalist submissions for ‘Best Airlines Driving Revenue from Social Media’ at this year’s SimpliFlying Awards.
Note: Not all finalist presentations are available for public viewing due to confidentiality issues.

Li Guen
Li Guen heads the communications and marketing functions at SimpliFlying where she drives corporate branding efforts and industry research initiatives. A PR enthusiast, Li Guen returned to SimpliFlying after a stint with Weber Shandwick working with clients including Rolls-Royce, Changi Airport Group and P&G.
In her free time, Li Guen likes trekking mountains in Asia. You can tweet her at @SimpliGuen or email her at guen@simpliflying.com.

Latest posts by Li Guen (see all)
- SimpliFlying in The News – April 2013. Airport World, B2C, The Flying Social Network and more… - May 1, 2013
- News Announcement: SimpliFlying to Provide ACI World Members with MasterClass on Airport Social Media Marketing - April 9, 2013
- SimpliFlying in The News – March 2013. Fox News, The Huffington Post, LCRAB, Airport World and more… - April 1, 2013





"[Working with SimpliFlying] has expanded our minds, opened our eyes and showed us what to do in concrete, practical, and tangible terms. We see the benefits not only to ourselves but to our members as well." -
"SimpliFlying has a great balance - providing strategic insights and directions while maintaining a down-to-earth attitude in guiding LAN in strategy implementation. Justifying our investment to senior management was not difficult." -
"The SimpliFlying MasterClass was a combination of trends and insights from the industry, as well as tailor-made topics designed to help Lufthansa progress to the next level of customer engagement. By having every management level participate, Lufthansa achieved great results in regards to 'social status' and loyalty, which was one of the key topics." -
"At Estonian Air, we always look for partners who can bring innovation and good ideas, with the ability to execute. With Simpliflying, we get exactly that." - 


