That said, in cases where passengers can choose between one or more competing airlines, the aircraft used by the airline and its comfort can become an crucial element in the ticket purchase decision. For this reason, when an airline decides to invests in new aircraft, it is of paramount importance to ensure that the advantages of the new plane are amply communicated to the public.
In this Top 10, we’ll have a look at the best social media initiatives by airlines to showcase their brand new aircraft and raise awareness of their features.
Latest posts by Marco Serusi (see all)
- Top 10 Airlines Generating Brand Goodwill on Social Media - November 27, 2013
- “So what exactly do you do again?” Marco Serusi looks back at 2 years with SimpliFlying - November 14, 2013
- [Presentation] How the Connected Traveller is Changing the Airline Business — SITA Europe Aviation ICT Forum 2013 - October 22, 2013