That said, in cases where passengers can choose between one or more competing airlines, the aircraft used by the airline and its comfort can become an crucial element in the ticket purchase decision. For this reason, when an airline decides to invests in new aircraft, it is of paramount importance to ensure that the advantages of the new plane are amply communicated to the public.
In this Top 10, we’ll have a look at the best social media initiatives by airlines to showcase their brand new aircraft and raise awareness of their features.
Latest posts by Marco Serusi (see all)
- Airbus A350 First Flight on social media – an analysis of #A350FirstFlight - June 14, 2013
- [Presentation] The emerging retail experience in the age of the connected traveler - June 9, 2013
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