"[Working with SimpliFlying] has expanded our minds, opened our eyes and showed us what to do in concrete, practical, and tangible terms. We see the benefits not only to ourselves but to our members as well." - 
"SimpliFlying has a great balance - providing strategic insights and directions while maintaining a down-to-earth attitude in guiding LAN in strategy implementation. Justifying our investment to senior management was not difficult." - 
"The SimpliFlying MasterClass was a combination of trends and insights from the industry, as well as tailor-made topics designed to help Lufthansa progress to the next level of customer engagement. By having every management level participate, Lufthansa achieved great results in regards to 'social status' and loyalty, which was one of the key topics." - 
"At Estonian Air, we always look for partners who can bring innovation and good ideas, with the ability to execute. With Simpliflying, we get exactly that." - 
Today, we’re releasing the 7th episode of the SimpliFlying Podcasts. It features Mary Kirby, Editor-in-Chief, Airline Passenger Experience magazine and APEX media platform. You might also remember her from her previous, famous avatar as Runway Girl.
In an illuminating conversation with Shashank Nigam, CEO of SimpliFlying, and Marco Serusi, Community Engagement Executive for SimpliFlying, Mary talks about some of the most important and interesting developments in the sphere of Airline Passenger Experience, including the hot topic of In-Flight Wi-Fi.
Source: FlightGlobal.com
In this podcast you can expect to hear some thought-provoking insights on:
- Real-time image sharing (01:00)
- The evolving traveler lifecycle (3:00)
- New found focus on the passenger and its consequences (10:00)
- First Class is starting to go the way of the Dodo bird ( 11:30)
- The rise of wireless In-Flight Entertainment (IFE) (12:50)
- How on-board tablets are challenging traditional IFEs (14:20)
- The need for power in flight (16:30)
- Will this be the year of widespread in-flight WiFi? (18:45)
- Statistics on passenger adoption of WiFi (22:00)
- What’s the future of the in-flight WiFi business model? (25:00)
- How in-flight WiFi is going to affect the connected traveler as well as the airlines that carry them (28:00)
Get a cup of coffee and your headphones. We’re sure you’re going to love this podcast!
You can subscribe to the SimpliFlying Podcasts on iTunes as well. Previous podcasts can be found here.
Shubhodeep Pal
Latest posts by Shubhodeep Pal (see all)
- The May 2013 Edition of the Airline Marketing Benchmark Report has 15 fresh case-studies from Emirates, Singapore Airlines, Qantas, Finnair and more! - May 7, 2013
- [Free Report] The State of Airline Marketing 2013: 8 Key Trends and Case Studies - April 30, 2013
- The April 2013 Edition of the Airline Marketing Benchmark Report has 15 fresh case-studies from American Airlines, AirAsia, Virgin Atlantic, Air France and more! - April 5, 2013
