[Videographic] Airlines and the Connected Traveler: SimpliFlying Social Media Outlook for 2013

Welcome to a new year – a year full of hope, new beginnings and not least of all, free of Mayan predictions. At SimpliFlying, we’re excited to be back after a short break and kick off with something that will interest and enlighten our readers. [push h=”16″]

A couple of months ago, we released a short infographic accompanied by a premium report that elaborated on the results of an extensive survey we did with about 30 airlines that have been extremely successful in engaging today’s Connected Travelers profitably. The issues explored ranged from budgets to ROI to staffing and more! In the new year, we’ve gone a step further and created a short videographic that summarises the findings of our survey in a highly engaging and entertaining format. [push h=”14″]

In just around 3 minutes you will get to know the key trends and insights that we have gleaned from the best airlines on social media. In short, this video and the numbers within will inspire, inform and get you ready for your planning, brainstorming and strategy sessions for 2013! Excited? Sit back and click below to watch! [push h=”14″]  [push h=”14″]

We hope you enjoyed the videoClick here to view the infographic that has a quick overview of our findings. Or you can also download the premium report that contains the detailed findings of our extensive survey along with our analyses and strategy recommendations. (For additional reference, you could watch the previous year’s videographic to appreciate how quickly social technologies are being adopted by airlines. And seriously at that!) [push h=”16″]

BONUS: You can download this video on your mobile devices as well – click directly on the iPad version, iPhone version, other mobile phones to view/download this videographic.

[Write to us at engage@simpliflying.com if you wish to learn more about how your airline can profitably engage the Connected Traveler in 2013.]

Shubhodeep Pal

Shubhodeep Pal

Former VP, Products and Operations at SimpliFlying
Shubhodeep Pal was leading SimpliFlying's Research, Product Development, Marketing and Business Development from December 2010 to December 2017 from the headquarters in Singapore. He has spoken at airline conferences and delivered training workshops for senior aviation executives. He has also appeared on television interviews and been quoted in publications such as the Wall Street Journal. His writings have appeared extensively on SimpliFlying and respected industry outlets such as Airlinetrends, Tnooz, Airport World, Low Cost and Regional Airline Business Magazine and Loyalty360. In a previous role, he also conducted a workshop on social media at the Ministry of Home Affairs, Singapore.
Shubhodeep Pal
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