The Point (or Secret) of Social Media for airlines

This is a guest post by Miyuru, who is a teen aviation entrepreneur and analyst. He specializes in airline marketing, ancillary revenue and network development. He is also the blogger behind Airline Industry Review which he runs solely using his mobile phone. You can download his free eBook, The Ancillary Art, here . ————— Both … Read more

Love airlines just as much as branding and social media? Would you like to write a guest post for SimpliFlying?

Dear SimpliFliers, Do you consider yourself part of the rare species of humans who love planes? And Branding? And Social Media? Have you ever dreamed of becoming rich and famous? As CrankyFlier famously put it, “if you’re willing to settle for a very tiny (and I mean tiny) slice of fame and absolutely no fortune … Read more

Exclusive Interview: How Eurocontrol battled the ashcloud crisis through social media

For the first time on the web (and in English!), in this exclusive interview with SimpliFlying, we hear directly from the horse’s mouth. Aurelie Valtat was the person leading Eurocontrol’s much talked-about ashcloud response, and personally helped out thousands of stranded passengers using social media. On April 14, 2010, the eruption of the Icelandic volcano … Read more

‘How Airports can Engage the Connected Traveller – Beyond Marketing & Customer Service’ – ACI Europe #RACELyon13

Last week, I was invited to the ACI Europe Regional Airport Conference in Lyon, to discuss the impact today’s connected travellers will have on the future of the airport business – beyond customer service and marketing.  Here is my presentation:   If your airport understands the benefit of learning more about today’s Connected Traveller and this rapidly … Read more

‘How The Connected Traveller Is Changing The Airline Business’ – ERA Conference #RAC13

Earlier this month, I was invited to the ERA Regional Airline Conference in Edinburgh to paint a vision of the impact today’s connected travellers will have on the future of airline business. Here is my presentation:     If you have questions about this presentation, please feel free to email me at david@simpliflying.com. You can … Read more

Is Alaska Airlines’ Social Media Execution heading South of Expected?

Alaska Airlines is known for being nimble when it comes to customer service, and well loved, because it is smaller than most US airlines. When they got started with social media, there were one of the first to do things right, and had a great vision too, as I highlighted in my interviews and articles … Read more

How airlines used social media innovatively to battle the ashcloud crisis [from Mashable]

Note: This article and slideshow, created by me, was first published on Mashable.com. Hundreds of thousands of travelers scrambled to find alternative modes of transportation, last minute hotel bookings and even home-stays when the Icelandic volcano disrupted air travel around Europe over the last seven days. The official figure for airlines’ losses stands at $1.7 … Read more

Smart Social Media Branding: Virgin America launches Toronto on Twitter, at 50% discount [couponcode, still valid]

Virgin America created a splash today, by launching its first international destination, Toronto, on Twitter! They did not spend a cent on traditional advertising for this launch, and I personally think this is one of the smarter uses of social media I’ve seen by an airline in recent times. The sweetener is that the first … Read more

Announcing the World’s 1st Twebinar (twitter+webinar) Series for airlines (Plus: How you can win tickets worth $600)

* Twebinar : tu/aeb/inar = Twitter + Webinar. What’s a Twebinar? Not just your usual sit-back-and-listen format! In SimpliFlying’s Twebinars, you will not have to wait until the end of the session to ask questions. You can join the discussion LIVE on Twitter using a hashtag (#SMairlines), where you can ask questions and get answers … Read more

Sustainable Aviation Fuels Powerlist 2023

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