The beginning of a new year is a always a good time to get a 35,000 feet view of what you’re about and where you’re heading. And I think it should be done not just for personal matters, but professional too. SimpliFlying to me is as much a personal pursuit as a professional venture. I … Read more
TAP Air Portugal – a national carrier – maintains a YouTube Channel. Of all the videos they have posted on the channel, hardly any had crossed the 500 views mark in the past one year. Most are showcasing the latest products and are an extension of the marketing arm. This was the case till four … Read more
I bet anyone who’s got anything to do with flying is now well aware of the incident that happened on-board Northwest Flight 253 over Christmas, where a bomb was almost set off. Reading through my airline branding lense I could tell the confusion the event was causing among travelers, especially in this peak travel season. … Read more
Dear SimpliFliers, You’ve made SimpliFlying what it is today. You are part of a community of 210,000 airline and branding enthusiasts, who have spent over 4,900 hours reading almost 250 articles here on airline brands from around the world. You’ve given us over 1,500 suggestions through comments and thousands of you are LinkedIn group members … Read more
A special day in aviation Two important events took place in aviation today – both of which conjured up mixed feelings in me. 1. The British High Court declared illegal the potential X-mas strike by British Airways‘ Unite union. The good news is that this promises hassle-free travel for almost a million BA travelers over … Read more
Dear SimpliFliers, As many of you know (from my about page/LinkedIn/Twitter), I’m in Athens, Greece right now at the IATA Commercial Strategy Symposium 2009. It began with me leading a sold-out pre-conference hands-on workshop for airline executives on social media. Today and tomorrow I will be Chairing the e-Marketing and IT tracks. And I also … Read more
Why I had never flown Air India before… I had never flown Air India till yesterday – intentionally. And I had my good reasons. Last year, I booked my mom on a Singapore-Delhi Air India flight and the A310 was delayed by over 3 hrs, ensuring that she missed her onward connections. Moreover, a lot … Read more
Image via Wikipedia Every single time I’ve been to Dubai, I’ve heard that Emirates is bankrupt and the state of Abu Dhabi has bought the airline. But I always dismissed them as baseless rumors. Then, the Dubai World crises happened around Thanksgiving/Eid. And that made me think again. That the Abu Dhabi government could ask … Read more
Dear SimpliFliers, On December 7, 20009, SimpliFlying will turn ONE! And what a rocking year it has been. You are part of a community of206,000 airline and branding enthusiasts, who have spent over 4,700 hours reading almost 250 articles here on airline brands from around the world. You’ve given us over 1,500 suggestions through comments … Read more
My worst nightmare as a speaker comes true In my second last speaking engagement of the year, I came face to face with a speaker’s worst nightmare. No, it wasn’t the Mumbai traffic or a lack of audience. But the fact that my peers – fellow speakers at the World Brand Congress – were so … Read more
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