Editor’s Note: At the recently concluded Farnborough Airshow, SimpliFlying presented the #NotLegacy Show, powered by the Bombardier C Series. The #NotLegacy show featured daily live video interviews with six aviation stalwarts who have taken the road-less-travelled to success. This article is about our interview with Steve Udvar-Házy the Executive Chairman, Air Lease Corporation. (You can … Read more
Editor’s Note: At the recently concluded Farnborough Airshow, SimpliFlying presented the #NotLegacy Show, powered by the Bombardier C Series. The #NotLegacy show featured daily live video interviews with six aviation stalwarts who have taken the road-less-travelled to success. This article is about our interview with Tony Fernandes, the charismatic CEO of AirAsia. (You can also read a … Read more
Editor’s Note: At the recently concluded Farnborough Airshow, SimpliFlying presented the #NotLegacy Show, powered by the Bombardier C Series. The #NotLegacy show featured daily live video interviews with six aviation stalwarts who have taken the road-less-travelled to success. Here’s a round-up of our learnings while speaking to them. Watch the video interviews here. On culture: 1. … Read more
Recently, we were invited by Lufthansa to its first FlyingLab, held onboard the inaugural Frankfurt to San Jose flight. It was a one-of-a-kind experience, with a full-fledged in-flight conference streamed directly to passengers’ mobile devices via a specially created in-flight network. Apart from illuminating presentations by marketing honchos at Lufthansa, Mercedes-Benz, and Instagram, passengers also … Read more
I’m an aviation entrepreneur. But not many have been as fortunate as I have, to have survived over five years. Aviation industry is not very kind to startups. There are high barriers to entry, significant costs to startup and it’s an industry plagued by external factors (Brexit, anyone?). So those who make it have to be … Read more
Yesterday, something amazing happened. The Iceland football team beat England 2-1 at the pre-quarterfinal stage of the Euro 2016 tournament. This prompted the Wall Street Journal to describe the defeat as “another exit from the euro” for England. It is the classic David Vs Goliath story where a small underdog beats and eliminates what was … Read more
We are back this year with the 2016/17 Airline Social Media Outlook Survey. To participate in the survey, please click on this link. In appreciation of your time and effort, we will share the analysis with you in a premium version of the Outlook Report 2016/17, before it is made publicly available. You will also receive … Read more
This article is the story of a struggle. The struggle of an airline to fit in a world that it was not designed for. It is perhaps the story of most airlines. Because after seeing so many cases like this, we felt picking just one would not be fair. It is not, after all, an … Read more
SimpliFlying Awards 2016 for Excellence in Social Media is back after a hugely successful instalment last year October — held together with the world’s first Airline Marketing Innovation Lab in Las Vegas. This year, SimpliFlying Awards 2016 will be held in Bangkok, Thailand on September 1, 2016. The longest-running awards dedicated to airlines on social media has announced … Read more
When it comes to an airline crisis, the importance of press releases to represent facts or the company’s stance seem to be dialling down in this hyper-connected world, and rightly so. Instead, we see CEOs stepping up to the frontline to share their personal thoughts about a crisis — several hours before any press release … Read more
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