Over the years, travelers have generally been well served by airline frequent flyer programs (FFP). However, with the pressure on to reduce airfare costs, many business travelers now choose, or are required by their companies, to fly with low-fare airlines. Today’s passengers fly as much as they used to, but now have very fragmented travel … Read more
In the last few months, we have received a lot of interest from airports in our work, which had solely been focused on airlines till date. Additionally, I met with the talented folks at AirGate solutions in Toronto, who have a ton of experience in the airports sector. One thing led to the other and … Read more
I speak at many airport industry conferences which provide an opportunity to re-state the customer’s viewpoint. The message is clear – for airports to adapt to the new economic realities, things must change. If they continue to do more of the same, why do they expect any different results? A perceptive article in Airport Business … Read more
At AirGate Solutions, we’ve just completed our latest update of Airports Using Twitter. In this, we’re tracking airports that use Twitter as a social media platform. The current list has 115 airports, which includes the Top 30 international airports, as listed by ACI.What we found surprising is that of the 115 airports, many of them … Read more
At SimpliFlying Airports/AirGate Solutions, we’ve just completed our most recent update of Airports Using Facebook. We now are tracking 130 airports, including the Top 30 International Airports, as defined by Airports Council International (ACI). In this update, we focused on airports that use Facebook as a social media platform, as defined by an active Facebook … Read more
I received an email from JetBlue with an interesting subject today – it said “We’re Sorry”. For some reason, I gravitated towards that email, ignoring all others that were unread in my inbox. Why was that? Because it seemed to be the most “human” email in my inbox flooded with cookie cutter clutter messages. And … Read more
There has been a lot of educated commentary about Emirates’ latest A380 order taking the fleet size for that specific aircraft to a total of 90. Though that’s impressive, it’s worth thinking about how dramatically it would change Emirates’ competitors’ business plans. While we can expect the likes of Air Canada and Lufthansa to seek … Read more
In the last two months, I traveled on a dozen different airlines, in three continents. Each with a different loyalty program. And each just a difficult to understand for the so-called “elite” traveler. It seemed that while trying to please an ever-increasing variety of travelers, airlines were creating a veil of confusion before the traveler … Read more
This year, I’ve been fortunate to interact with key executives from COPA Airlines – one of the most consistently profitable airlines in the world. And in all the conversations, I sensed a distinct focus on the customer, which makes this airline so successful. COPA’s keys to success Here, I’ve included two interviews that shed light … Read more
Aurelie Valtat is announced as June’s Simpliflying Hero.
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