Continuing this week’s Cathay Pacific Special on SimpliFlying, I’d like to share some of my own ideas on how the forward-thinking legacy airline based out of Hong Kong can add wings [...]
If you love aviation and are going to be in Sydney on Aug 5, then there’s no way you can miss this gathering of people who live, breathe, think and actually fly planes! Being organized on [...]
Think about this. You’re being helped by a very courteous flight attendant on your flight from New York to Mumbai, via Hong Kong. But there’s no way that you’re ever going to [...]
Dear SimpliFliers, As most of you are aware, a couple of weeks back, I delivered an expert address in Miami, Florida at the Low Cost Carriers Americas Summit, at the intersections of three topics [...]
Think of what an ideal airline would be like, one you’d love to fly. It will have the best on-time performance in the world. It will serve Krispy Kreme donuts for breakfast. It will have [...]
My friend Sergio Mello, of the Satisfly fame, shared with me a very fascinating story of a legacy carrier not acting in a legacy way. And I couldn’t help but write about it here. Flying is [...]
Dear SimpliFlyers (!!), Hope everyone’s having a great weekend. Over the past week, SimpliFlying has been in the news, online and offline and I thought I’d just consolidate all the [...]
All Canadians rejoice! The new Chief Marketing Officer (CMO) of United Airlines is one of your own. He’s none other than Dave Carroll. His music video entitled “United Breaks [...]
It’s always good to speak with people who lead execution, rather than just build strategy. Especially when it comes to social media branding, it’s the person Tweeting or Facebook-ing [...]
I came across a profound article on MSNBC Travel by Chris Elliot (of the elliot.org fame) about social media and travel, and I couldn’t help but re-post it here. Chris mentions six ways in [...]
