Earlier this December, SimpliFlying published a list of key findings from a recent survey, Airport Social Media Outlook 2013/ 2014, conducted with close to 50 global airports regarding their [...]
Just as the Christmas and New Year holiday travel kicks in, airlines around the world are going out of their way to be very nice to travellers – especially in times that flights are likely [...]
Editor’s Note: While SimpliFlying’s aviation marketing thought leadership goes far and wide, we know there is more great content beyond our borders. SimpliRecap is a weekly feature that ensures [...]
Editor’s Note: This is a guest post by Vikas Bysani of Unmetric, an exclusive aviation partner of SimpliFlying. Unmetric is a social media benchmarking company that helps brands analyse how well [...]
On the cold, fog-infested night of December 6, 2010, I took my first international flight (from India) to a destination other than Singapore. I was travelling to a “mystery” event — an [...]
Editor’s Note: While SimpliFlying’s aviation marketing thought leadership goes far and wide, we know there is more great content beyond our borders. SimpliRecap is a weekly feature that ensures [...]
Editor’s Note: This is a guest post by Vikas Bysani of Unmetric, an exclusive aviation partner of SimpliFlying. Unmetric is a social media benchmarking company that helps brands analyse how well [...]
As the holiday season is upon us, there’s bound to be a number of creative campaigns by airlines surprising passengers, just like last year, as we highlighted in our Top 10 2012 X’mas [...]
Imagine you’re the VP of Marketing at Turkish Airlines, and you need to deal with Kobe and Messi. You’ve got a tough job. First, you got to create a new advertisement that gets more [...]
Jointly produced by SimpliFlying, and industry and consumer trends research agency, airlinetrends.com, the highly-acclaimed Airline Marketing Benchmark Report analyses a wide range of airline [...]
