Each year, September marks a special month on the SimpliFlying calendar as this is when we celebrate the spirit of social media excellence within the airline industry, through the SimpliFlying [...]
“You need to know what you measure. Only then can you benchmark yourself against other airlines.” – Shashank Nigam, CEO, SimpliFlying Age of Connections “Today’s [...]
Editor’s Note: This is a repost of the article by SimpliFlying on Airport World online here. Crowdsourcing, put simply, is the seeking of ideas, opinions, solutions or feedback from large [...]
SimpliFlying Awards: The Authoritative Showcase of Best Social Media Practices of Leading Airlines on Social Media This evening, the top finalists of 5th Annual SimpliFlying Awards shared the [...]
I had the opportunity today to deliver a keynote presentation at the Eyefortravel Travel Distribution Summit in New York City. I had the pleasure of sharing the stage with Google, Sabre and IHG. [...]
Jointly produced by SimpliFlying, and industry and consumer trends research agency, airlinetrends.com, the highly-acclaimed Airline Marketing Benchmark Report analyses a wide range of airline [...]
As head of communications and marketing at SimpliFlying, Li Guen conducts industry research that helps airlines stay ahead of the marketing curve. In a Q&A with Sparksheet@APEX, she shares [...]
I was interviewed last week by CNBC on the rise of Asian airports and the role of connectivity in improving passenger experience. [push h=”14″] While surveys by companies such as [...]
