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Monthly Archive for: "September, 2014"
 SimpliFlying In The News – Aug & Sep 2014: Aviation Marketing Insights in NPR, NYC Aviation, Travel Daily News & more!
By Li Guen
September 30, 2014

SimpliFlying In The News – Aug & Sep 2014: Aviation Marketing Insights in NPR, NYC Aviation, Travel Daily News & more!

Each year, September marks a special month on the SimpliFlying calendar as this is when we celebrate the spirit of social media excellence within the airline industry, through the SimpliFlying [...]

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 SimpliFlying featured at 2014 Air Transport IT Summit Highlights
By SimpliFlying
September 29, 2014

SimpliFlying featured at 2014 Air Transport IT Summit Highlights

“You need to know what you measure. Only then can you benchmark yourself against other airlines.” – Shashank Nigam, CEO, SimpliFlying   Age of Connections “Today’s [...]

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 Airport Marketing Exchange: Delivering A Better Airport Experience Via Crowdsourcing Ideas
By Li Guen
September 26, 2014

Airport Marketing Exchange: Delivering A Better Airport Experience Via Crowdsourcing Ideas

Editor’s Note: This is a repost of the article by SimpliFlying on Airport World online here. Crowdsourcing, put simply, is the seeking of ideas, opinions, solutions or feedback from large [...]

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By Sidd
September 21, 2014

SimpliFlying – The world’s leading airline marketing strategy firm — Edited

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 Airline Winners at 5th Annual SimpliFlying Awards 2014 #SFAwards14
By SimpliFlying
September 13, 2014

Airline Winners at 5th Annual SimpliFlying Awards 2014 #SFAwards14

SimpliFlying Awards: The Authoritative Showcase of Best Social Media Practices of Leading Airlines on Social Media This evening, the top finalists of 5th Annual SimpliFlying Awards shared the [...]

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 [Presentation] Future of travel marketing – in the age of mobile and wearables #TDSusa
By Shashank Nigam
September 12, 2014

[Presentation] Future of travel marketing – in the age of mobile and wearables #TDSusa

I had the opportunity today to deliver a keynote presentation at the Eyefortravel Travel Distribution Summit in New York City. I had the pleasure of sharing the stage with Google, Sabre and IHG. [...]

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 Which were the best airline marketing campaigns in August 2014? Find out in our Airline Marketing Benchmark Report
By Shubhodeep Pal
September 9, 2014

Which were the best airline marketing campaigns in August 2014? Find out in our Airline Marketing Benchmark Report

Jointly produced by SimpliFlying, and industry and consumer trends research agency, airlinetrends.com, the highly-acclaimed Airline Marketing Benchmark Report analyses a wide range of airline [...]

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 Airline Branding Basics: Q&A with SimpliFlying’s Li Guen
By Li Guen
September 6, 2014

Airline Branding Basics: Q&A with SimpliFlying’s Li Guen

As head of communications and marketing at SimpliFlying, Li Guen conducts industry research that helps airlines stay ahead of the marketing curve. In a Q&A with Sparksheet@APEX, she shares [...]

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 [CNBC Interview] The Rise of Asian Airports and the Connected Future of Airports
By Shubhodeep Pal
September 3, 2014

[CNBC Interview] The Rise of Asian Airports and the Connected Future of Airports

I was interviewed last week by CNBC on the rise of Asian airports and the role of connectivity in improving passenger experience. [push h=”14″] While surveys by companies such as [...]

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